CEOs need to tell their company's story simply enough that diverse employees see themselves in it and move together. When communication gets complicated, people with different roles and priorities drift apart. Simplicity isn't easy, but it's how leaders actually align large teams.
Chapters
There's kind of.
This idea about technology.
Companies in particular, that it's kind of all about these systems and structures and these kind of sciencey things, but a.
Lot of it is about people.
And I think, in particular, as a.
CEO, you are the storyteller.
Of the business. You're trying to tell.
The story of.
Your company not.
Just to your prospective.
Customers, but.
To all the people.
Inside the company. You have to tell them what you're doing in a way that's simple enough.
That everybody.
Can actually see themselves in it and can run as fast as possible in the same direction. Simplicity.
Is really a superpower.
It's one I'm still refining. It's one I'm still working on. So I.
Think the hardest part is.
Being able to.
Be a leader to.
Larger and larger and larger sets of.
People who have.
Greater and greater diversity in what their jobs are.
What they care about.
Are the tensions between them. And to keep a company simple so that everybody can actually run in the same direction. That's definitely.