This content was created by GHION.AI . This content was uploaded by GHION.AI . This is a YouTube video titled "Survival First" containing a discussion between two speakers about the importance of survival for entrepreneurs during economic downturns, emphasizing adaptability and resilience.
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This sounds so simple. But surviving entrepreneurs understand early that all that matters right now is survival itself. Okay, what do I mean by that? One of the things we deal with is entrepreneurs who say, well, no, no, no, I know the economy's down, but.
I know there's a crisis right now.
But I need to keep doing what.
I'm doing because, you know, my competition and because this is the path I'm on, and because my employees will be demotivated if I don't, if I change course or if I slow things down or whatever.
There are all sorts of reasons why.
You don't want to change, and many.
Of those, again, are going to be irrelevant in the current situation.
And what the most important thing is survival itself.
Live to fight another day and you can bloom back out again. One of my partners here, Emily Melton.
Loves to say, must be present to win.
You know, it's the old adage on.
You know, the raffle tickets and things like that. But it is true for entrepreneurship, too. If you die before things recover, you will not win.
Any form of survival is better than not survival. Even if it means hibernating for a while, even if it means laying off.
People, slowing down your product development, it's.
Likely your competition is facing the same thing. And so. And again, though not always usually, what is slowing you down is slowing everyone.
Else down as well.
So there is also some comfort in knowing that as long as you can.
Make it to the other side, you're still going to be able to reinvigorate things and have a shot at winning.