The Network Problem

Stephanie Lampkin argues there is no pipeline problem for diverse executives, only a network problem. Companies fail to recruit from outside their existing circles, and employer branding matters more than most realize.
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There is a need for finding people like me and other executives that a lot of companies seem to not have access to, which I think is primarily due to their social networks. A lot of executives go from boarding school to Stanford to Google to Facebook to starting a company, and they're interacting with the same people over and over and over again, continuously validating the thesis that they have that it's a pipeline problem. And it's not a pipeline problem. It's just that you don't know us. And frankly, we don't want to work for companies where we're not likely to succeed because we have been succeeding in almost every other facet of our lives but this one. And so I've tried to map our original sort of bias mitigating technology, but enabling companies to strictly focus on identifying diverse leadership that can help guide them in a very operational way, and not just this intense focus on hiring. So fundamentally, what we're trying to do is create a recognized brand that gives companies sort of like a badge of approval around being a fair company to work for. We've seen this with U.S. news World Report and the way that they use rankings to help people find colleges. We've seen this with LEED in terms of finding a green building. Our goal now is strictly focused on employer branding. And the timing is right. Right? We've seen a ton of Black Lives Matter statements and pledges. We've even seen this in the financial sector. Institutional Shareholder Services wrote a letter to all of their clients that they now have to publicly share the racial and demographic makeup of their board and their executive team. We see a lot of pledges. Probably the biggest one last year was Nasdaq proposing to the SEC that they would delist companies with who do not publicly share the demographics of their board. So that's big. And, you know, I believe in, you know, drinking our own Kool Aid. So our team reflects exactly the mission that we are going after in terms of diversity and demonstrating the benefits of diversity.
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