Kevin Ray Ward shows real estate agents how to reframe rejection. If your average sale is $600,000 at 3% commission ($20,000), and it takes 100 nos to get one yes, each rejection is worth $200 toward that paycheck.
Chapters
just run your rejection math. Now remember, it's not really rejection, it's just an experiment. I want you to get a piece of paper and I want you to get a pen, and I want you to take your average commission check. So let's just say your average sales price is $600,000, average commission check, 3% of that, $20,000. Yeah, 3%, $600,000, $20,000 commission check. And then the question is, how many people do you have to talk to that say no before you find somebody that says yes? So let's just say you have to talk to 100 people that say no to get one yes. Today, average sales price $600,000, you're talking about $20,000 paycheck. 100 nos. So how many nos, how many people do you have to talk to to get one sale, to get one listing that you'll sell, right? If it's 100, you're literally making $200 per no.