Today in AI - GPT takes on Amazon, Sonnet 4.5 is released, Lovable gets an upgrade, and a bonus tool

30 Sept 2025 · 2 min

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2:00

In this short AI news roundup, the host presents four major announcements. First, OpenAI introduced the "Buy It" feature in ChatGPT, powered by Stripe and an Agentic Commerce Protocol, enabling U.S. users to purchase directly from Etsy and over a million Shopify merchants, positioning ChatGPT as a direct competitor to Amazon and Google and urging sellers to prepare structured product data early. Second, Anthropic launched Claude Sonnet 4.5, claiming it is the best coding model worldwide; it achieved an 82% bug‑fix success rate on real open‑source code, outperforming GPT‑5 Codex and Gemini, and was demonstrated via a Chrome extension that can navigate sites and automate spreadsheet tasks, with a call‑to‑action for viewers to comment "10x" for a free event invitation. Third, no‑code platform Lovable announced Lovable Cloud and AI, which can automatically generate a full Supabase backend—including authentication, databases, and storage—from a simple prompt, a capability an employee described as "killing software developers" and touted as the first of its kind to work out‑of‑the‑box. Fourth, Maximor, founded by former Microsoft executives, raised $9 million to build an AI‑powered finance team that automates reconciliations, journal entries, and audit‑ready reporting, aiming to replace spreadsheet‑heavy workflows and free finance teams for strategic work. The video concludes with targeted advice for online sellers, developers, and finance leaders.

Chapters

ChatGPT just went to war with Amazon, Anthropic just launched the best coding model in the world, and Lovable says its new update just killed software developers. Here is today's top AI news. Number 1: OpenAI launched Buy It in ChatGPT, powered by Stripe and the new Agentic Commerce Protocol. US users can now buy directly from Etsy sellers and over a million Shopify merchants like Skims and Spanx. This makes ChatGPT a direct competitor to Amazon and Google by turning AI into a shopping platform. If you sell online, prepare structured product data and test integrations early. Being first could mean outsized visibility through a brand-new channel. Number 2: Anthropic released Claude Sonnet 4.5, calling it the best coding model in the world. On a test where the model has to fix real bugs in real open-source code, Claude scored 82%, beating GPT-5 Codex at 74.5% and Gemini at 67%. Anthropic also showed Claude for Chrome, an extension that navigates sites, fills spreadsheets, and completes tasks. If you want to learn more about how to use Claude, comment the word 10x and we'll send you an invite to our free digital event. Number 3: Lovable, the no-code company that lets you build apps by prompting, just launched Lovable Cloud and AI. One of Lovable's employees said this update just killed software developers. The breakthrough is that it now builds a complete backend with Supabase, including logins, databases, and storage, all generated directly from a prompt. Lovable is the first no-code app building platform to deliver automatic backend setup with Supabase that actually works out of the box. Number 4: Maximor, a company founded by ex-Microsoft execs, raised $9 million to build an AI-powered finance team. Their agents automate reconciliations, journal entries, and audit-ready reporting. Maximor wants to replace spreadsheets so finance teams spend less time grinding and more time on strategy. If you lead a finance team, tools like Maximor can help you free up time from your team and unlock ROI.