This is a YouTube video titled "Why New Year’s resolution don’t work" featuring Allison Maslan delivering a motivational talk about the ineffectiveness of New Year's resolutions and promoting her "Scale It Live" event designed to help CEOs strategically plan and scale their businesses. The content is a single-speaker presentation focused on business growth and planning.
You and I know that New Year's resolutions do not work. You're all fired up at the beginning of the year and then you know that enthusiasm just wanes and you get to the end of the year and it's like, wait a minute. This is not the intention that I set for myself in running and scaling my business. You have so much more potential in your business. There's no ceiling on what you can create when you take three days to step back, step away and plan your year in every aspect of your business. Your strategic vision, your cash flow, your marketing, your sales, your team, your hiring, building a team managed company, your leadership, your execution. Like you have a step by step plan, strategies, tools, knowing exactly how to hit the ground running. Then you can create the year that you always dreamed of. So join me at our upcoming Scale It Live event. We've done this event over 15 years, helping tens of thousands of CEOs scale their company. It's time to scale your company.