Why Taylor Swift and Marvel’s Marketing Is GENIUS

Taylor Swift. She's the perfect example of this. How is your brand strength? Why do people align with her? Shared experiences, empowerment, heroism. When people hate on her, then she becomes more popular. It's just overcoming obstacles, being real. It's a perfect example. I mean, there are other many performers out there that have unbelievable voices and talent. She is miles above when you want to look at from a dollar's perspective, you know, of course you want to have a great product. I'm not minimizing that. But are you speaking to your audience in a way they can hear you marvel? They built a community around this idea of the unsung hero telling stories about these heroes. And you can tie this to any brand. Content marketing is still at the top of the mark.