Day 3.3 Fabulous Funnels 2016Planathon.com

Stephanie Nikolic walks through building sales funnels for online entrepreneurs. The strategy starts with opt-ins and free content to nurture leads, then moves to low-priced products, all designed to grow sales without needing massive launches.
Hello, I am Stephanie Nikolch. I am so excited to be here with you today for the plan a thon. Many of you know me online as the founder of stephanienikolych.com also known as the Millionista Mentor. And basically what I help women with is strategically plan how to catapult their sales strategies through successful sales funnels. Now, what I run into very often is that people are a little bit scared by the terminology sales funnels. And I want to talk to you a little bit about today. What a game changer sales funnels has been in my business, specifically because as an online entrepreneur, you hear many people in the market talking about their launch strategies. That's not something I really believe in because unless you, if you are operating as a solopreneur and you don't have a full team of people to help you and support you, launch can become very overwhelming, time intensive and it can be really costly to get the results that you want to. So what I want to talk to you about today is specifically some setting up sales funnel strategies in your business that can bring you leads and sales in your sleep. I know you're thinking maybe I'm crazy, but the first piece to that puzzle is creating an irresistible opt in. Creating a place for people to connect with you. And opt in is truly your new business card these days. So I want you to go out there and create something that's going to knock your potential clients safe socks off. That's going to make you stand out as the branded expert that you are in your industry. And the best way to go about doing that is to simply ask questions to your ideal audience. You can show up in multiple Facebook groups. You can get live on Periscope, you can participate with chats on Twitter. Wherever your audience is hanging out, start asking the right questions and then from there take those questions and create a beautiful opt in. A beautifully branded opt in that can answer at least one of their really big pain points and position yourself as the expert from there. That's the first piece in the sales funnel strategy there you want to nurture them. Now, you're not selling anything at this point. That's not the point. You're building relationships over anything else. See, the sales are a result of doing something phenomenal in your business. But the first piece to the puzzle is building visibility and credibility through consistency. And that's truly by adding value and positioning yourself from a relationship standpoint. Okay, this will actually benefit you. On the other end, once you have people in the sales funnel, you can do it a variety of ways. Something that has worked really, really, really well in my business is nurturing, nurturing, nurturing. Doing free. Free. Free equals fee. Okay, so multiple free trainings, free tools, free checklists, free resources, guides, free downloads and then leading them into something paid. Now the sales funnel can go on and on and on and on and on. And something that we're doing that's working phenomenally well is actually selling lower price points products. So we have a $27 list building product that I've sold several hundred of without zero with a zero dollar marketing budget this last month. So you know what I want you to think about because we only had a few minutes here today is really where are you and where do you want your business to go in 2016? This is the time to map out those sales funnel strategies. And if by any chance you need a little bit of help, please, please do reach out and connect with me. I'm very active on Facebook. You can find me right under Stephanie Nikolic. You can also link up with me at my private Facebook group, Female Entrepreneurs Collaborate, and we can iron out your sales funnel success. I wish you all the best and please do start working on that. Opt in to craft your money making message. Cheers to a phenomenal year ahead and the best course quarter of 2015. Bye, ladies.
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