This is a YouTube video titled "Day 5.2 Grow Business AND Life 2016Planathon.com" featuring Katie Dunaudin, a freedom coach and business strategist, delivering a motivational and instructional talk. The content focuses on empowering ambitious women to design a fully lived and loved life by aligning their identity, mission, and vision with actionable business strategies. Katie shares three key action steps involving clarity of purpose, creating brand boards, and establishing intentional routines to achieve success and fulfillment in both life and business. The video was created in November 2015 and is aimed at inspiring and guiding viewers to integrate soul, strategy, and service in their entrepreneurial journey.
Hey guys. I am so pumped to be back here again for a second time. Last year, it was so much fun for me to share as well as to join in. So first things first. My name is Katie Dunaudin, and I'm a freedom coach and business strategist for ambitious women who want to become the woman they've always wanted to be deep down are within to really impact the world in a profound and positive way. What I call luminaries. So I get to show women like all you gorgeous Bettys how to master the art of a fully lived, loved and meaningful life with the killer business strategies to boot to get your mission and message out into the world. So I've created not only a wildly successful business working with thousands of women all over the world that capitalizes on this, but more importantly, a life that is full of freedom, purpose and contagious joy. So I love ambitious women who are willing to take courageous action and find contagious joy. Hence why I jumped in here again. So, Amber, thank you so much for including me. So today I get the privilege of jamming on how to be truly alive in life and business. Cause there's really no separating them, you guys. And another way of stating this is the question of can we really have it all? Can we have a business we love and kick ass at? Can we have purpose and profit? Can we be authentic? Can we take action in spite of the fear and have a fully lived and loved life? I say yes. But we have to get crystal clear on what that all is and make sure it's based on our desires and and our true why not the shoulds of others or what we place on ourselves? Because it sounds good or looks good. So in a moment, I'm going to give you guys three action steps that totally changed my day, my week, my month, the trajectory of my life and business. And I know we'll do the same for you. But first, what it boils down to is this, you guys. We have a choice in everything. How we experience our lives and how we design them. This is including our businesses. So we can live by design or we can live by default. We can live by purpose or perfection, devotion or discipline. I choose to live by design, purpose and devotion. And being truly alive in business and life starts with the choice and actualizes with the strategy. Okay, so number one, get clear on your identity, your mission and your vision. Summarize it. Put it on one sheet of paper. Print it out. Now, two books that I love for helping with this is one, Start with why by Simon Sinek two Louder Than Words by Todd Henry so here's why. Number one, your why is your fuel and your guide. It's also your compass not only to staying authentic, but to allowing you to differentiate yourself from others in your market. Number two, it's what's going to allow you to be devoted versus forcing yourself to be disciplined. Now that alone is freedom. And then the third piece, it gives complete clarity, which allows you to be intentional and take action in the areas that matter in business and designing a fully lived and loved life. The second action step is I want you guys to create your brand board and guide. And all three of these steps are going to work synergistically. So the second step, create your brand board and guide. This is the heart, the feel of your business, your why, that gets you excited about what you're doing. It's putting something tangible to your identity, your mission and your vision. And I want to note with this, this isn't a vision board. This isn't what you're manifesting or projecting. This is what you want to wake up and feel every day of your why. Now, here is mine. Well, one of mine, I'm going to show you guys two different ones that I have that are directly in front of my desk. So I'm a visual experience person. If you're more of a numbers, words type of person, put that you can see on my board here. This isn't about manifesting, this is about regrounding, refocusing daily on my why. So every time I look at this board, all day, every day, I am like, yes, I must create this. I have a responsibility to create this and put this in the world. My purpose and passion is rooted so deeply and devoted and I'm reminded of it that I cannot wait to jump into it. I feel fully alive because my identity, my truth, my mission and my vision are so clear and, and in front of my face. Now as you guys are looking at this board, you guys can create whatever you want, but it simply needs to embody your identity, your mission, your vision, and really what is your why, which is encompassed within all that. And then here is the other board. These are actually for two different programs that I run, but embody the through line of what my why is. So you can see there's a little bit differentiation in color, a little bit differentiation in feeling. And actually towards the bottom of this picture is the actual manifesto that we have created for that program that every participant gets. That is also the manifesto for my own life in regards to that program. And then Here is an overall picture of my desk. It is actually clean, but you guys can see how it is directly in front of me and what I'm seeing and while I'm doing and a constant reminder with it. Now, the third one is I want you to create simple conditions and routines that allow you to be fully alive within your life and business. You guys, it doesn't just happen. No matter how many times we wish for it. We beat ourselves up or we say we're going to be better at balancing things once this busy season ends or we expect to get there once this business is a little further along. No, it takes deliberate, intentional and beautiful strategy that is designing your life and business. So in this short jam session, we can't dive into everything on how to set up a life and business and what that looks like for each individual person here. But I can give you guys tools to take that life of design and put it into action in a way that is totally doable. It's fun and it get results without taking much time at all. So I call it the weekly setup and the morning setup. So what it is is a series of questions that you do at the beginning of the week and the beginning of each day. And this ties in with the past two action steps that I mentioned. So the first one, here's what I'm showing you guys, is a sample, it's actually a screenshot of my start of the week check in. So, so you can see with this, this is reflecting the biggest priorities in my life. It's reflecting what defines my all in having it all and being able to be truly alive in life and business. It's the small, daily, intentional steps to help me really get there. So in this, I'm not going to go through all of them. But to me, adding beauty is a huge piece for me. Feeling fully alive but also creative in my work. So one of the things is how will I add beauty? This week I identify three of those things. I schedule them on my calendar at the beginning of the week. Another one is how can I connect with my husband? The next you can see connection is a big piece for me. How can I send cards to people, everything from workouts to recipes to what are my work focus and anchors. And I always review my mission board, my mission and my goals with that number one step of writing it down on a sheet of paper, I also do inspiration on what I'm going to write. Now the second piece, this is my morning check in. So I do this every single day. The other one, I just do on Mondays at the beginning of the week. This next one is Did I read last night for fiction that's feeding my soul, feeding my creative side, feeding me to feel fully alive. For me, walking and listening to things is big. I always make sure I get up, I put makeup on because I love it. Not a lot, but. And I get dressed, no staying in pajamas. It's not how I want to feel and I don't feel truly alive when I do it. Things from reading to really what are my nuggets and my purpose and my mission for the day and then also if I'm reaching out to another influencer or colleague, adding that connection piece. So you guys can see with both of these it's really being intentional about the key pieces that are going to allow me to feel truly alive in my life, in my business, what those priorities are. And then jumping into my brand board, my identity, my mission and my purpose and strategy for getting it out there. Take the reminders out of your head and put them onto that one page document, the guide board and the weekly daily reminder system. You guys, there is freedom in intention. There is freedom and structure. And in order to be truly alive and not chaotic and freaking out and overwhelmed, we need intention, design and a plan and the regrounding and automated check ins. It gives us the breathing room, the creative room, the authenticity room. And this is magnetic. It's charismatic. So to be truly alive we must create conditions for inevitable success. And ultimately it's soul plus strategy plus service and a little sprinkling of scheduling that equals true success and a truly lived and loved life. Thank you so much for joining me on this. I can't wait to see your guys comments below and jump in and see how you are designing these three action steps of your one sheet of paper of your identity, your vision, your mission. The second one is your brand boards that you get to wake up and be excited about. And the third one is the conditions for inevitable success with setting your weekly and daily check ins. I cannot wait. Thank you guys. Take care.
