Black Girl Ventures: Omi Bell on Democratizing Capital for Under-Resourced Founders

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However, what we can do is get an understanding of what we care about that's in common. I remember I testified in front of Congress and at the end they're like anything else that y' all want to say And I said I just want to say if y' all would start with where we all agree yes versus where we disagree, we would be so better off as a country. Like just start with where we agree.

Step into the world of success with your brand Amplified. The ultimate podcast designed to unravel the intricacies of thriving businesses. I'm your host Anika Jackson and I'm on a mission to uncover the stories, strategies and secrets that have propelled entrepreneurs and business leaders to success. I am over the moon excited about Omi Bell being on the show today. Omi, you are such a powerhouse and I have been an admirer of you for a long time from afar. So having this pre conversation where I'm like we should have been recording that whole thing too so that people could see kind of the behind the scenes, it would have been really interesting. But we will have many more conversations. You're the CEO of Black Girl Ventures. You're an advisor. You have podcasts, radio shows. You do so much to invest in the black and brown women founder community and make sure people know what's out there, what's for them and your investor yourself. So thank you so much for everything you pour into the world.

Thank you for having me. I'm excited to have this conversation. We had some good conversation before so I can't wait to jump into like 30 minutes is not enough. We are not going to have enough time today to get through everything that we want to say. I'm excited.

Amazing. Well, let's start with this. You're known for the mantra resist the urge to be average. Your community is Omi homies. So take us back to that first spark for your journey into entrepreneurship. When did you realize that you wanted to build something that challenged the Status quo.

Oh, my goodness. Well, I've never been a good employee. And what I mean by that is I always wanted to change things that I fix, things that I might have wanted to fix. I was quick to identify, like, hey, ooh, there's a problem with that system. I think we should do this. Whereas people didn't want to invest that time and they just wanted to really keep dancing through the problem and saying we're solving a problem but not really solving it. And that I was never satisfied with that. I was a teacher for seven years, K through 12 education. I was a patent and trademark. I worked at the patent trademark office as a patent examiner. Like, my life has been so wild in terms of, like, roles I worked at workforce development manager, like multimillion dollar contracts. Like I have in every one of those roles. I'd always like, rise to leadership and be like, I don't think I want to do this anymore because it would be. I would want to push on things that people didn't want to push on. So I decided that I would, like, go out into the community and start my own art, my own art organization. And that was one of my first stints into full time entrepreneurship. And it was hard to start an art organization. I started and it was running for a while and I was like, I need to go back to work. That's how I ended up working in workforce development. And like, just along that path, I think there's a discovery of self. What do you really want? Who are you really trying to be? What is the message you're really trying to put out into the world? So when I say resist the urge to be average, it is. You feel all these moles pressing against you. You gotta be like this. You gotta go here, get a degree. I got a degree. My degree is in computer science. Maybe that's also part of the reason why I'm always disrupting systems. But you know, this place that I sit as like artist and computer scientist makes me the best leader. But I think it didn't feel that way working inside of different places that, like I said, I feel like, didn't want to address like core issues because it would be to maybe, I don't know, shift the narrative for them. So I decided to build something that could shift the narratives that I wanted to see shift. Amazing.

And not a lot of people will take that full leap, right? A lot of times we'll know something's wrong or just not right. Doesn't sit well with us. We want to make some change, but not a Lot of people take that leap into. For instance, Black Girl ventures funded over 550 under resourced companies, impacted over 20,000 entrepreneurs. So when you were looking at these disruptions, what did you see that was the gap in this funding landscape? And that made you realize, wow, this is a community that's highly overlooked. I mean, anything you say are pretend to the choir, right? But I think that there we need disruption. But this is a very specialized form of disruption that shows that people have value. So I'd love to hear a little bit about that. And what compelled you to go into this work?

Totally. So Black Girl Ventures, we are a nonprofit. We work to create access to capital capacity and community for under resourced business owners. And when I say create, I mean create where there is none. So when we launched 10 years ago, we're gonna be 10 years old this year. I launched Black Girl Avengers in September of 2016. You know, it's crazy because everybody's doing on social media, they're like, look back at 2016. I'm like, yeah, that if I look back at that, I could give you a whole lot of places that we were trying to move things forward. But initially it was. There's a stat that lets us know that less than 2% of women in general get access to venture capital unless the 1% of black and brown people get access to venture capital. And if you don't know, you know, the big tech world, venture capital is one of the major ways that people are scaling their businesses. You have these tech founders who've been invested in by different folks for, you know, hundreds of millions of dollars to build a Facebook or TikTok or the platforms that we use every day, tech that we use all the time. Things are shifting a little bit now, though. So, like, initially we launched under the guise that, okay, less than 1% of people getting access to capital. What could I do about that? That was crazy, by the way. Like, I'm one person, you know, like, what makes me think I can impact the fact that less than 1% of people are receiving access to capital? I mean, like, when we look back 10 years, that needle has only moved slightly. So when what I realized is, like, I don't even know that that's necessarily what we should. That was a spark, but not what we're measuring ourselves by. We know that the impact of servicing 20,000 founders means we've impacted at least 14,000 families. Right? Like, we know that funding these founders is helping somebody put food on their table. It's helping somebody keep their kids in School. It's helping like it's helping independence, agency, confidence, women being caretakers. I think there's understanding the full breadth of what it means to be a woman in this society and the level of support that we need. So building that community has been everything. What we're looking at right now though is we're moving to a new narrative. We're looking at launching an initiative called Keep America Working. Because if people are losing jobs at the rate that are losing them or exiting the workforce, what are they going to do? This level of talent has never exited the workforce in history. Like this is a high level of talent. These people are going to either go start businesses or they're going to find businesses that they care about to work for. And we know we always say small business is the backbone of America, but like we don't make good on supporting them all the time as a society. And so we're like, you know what? Small business owners are going to have to prepare themselves to hire this talent. The talent is exiting the workforce is going to have to prepare themselves to work for smaller businesses. And we want to be a part of that movement. How can we keep America working in any sense? Project based work, contrast, fractional talent, you know, full time, part time, what does that look like? It's not going to look. Nothing right now is going to look the way it looked. It lasted years. For the next 20 years, the work, the damage that's being done for my government right now, some of it is just irreparable and some of it is going to take years to try to undo or make good or restore humanity in certain ways. So our part in it, you know, I think that's the thing too. It's like figuring out what your part in the change is. You don't gotta solve everything. You don't have to solve every problem you could think of. There's so many problems, there's so many things that need solutions. Even if you're just a business owner, there's still so many things that need solutions. And so in that case it was me saying, what part could I. I was a business owner before this. And I'm like, what? You know, always, you know, been a business owner before Black Girl Ventures was like, I didn't have access to capital. My mom used her retirement money to help me launch. I used my tax returns to buy machines for me to have do print work for like companies like hats, cups, mugs, things like that. So I knew the struggle firsthand. Wow.

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and I was on the Intuit Small business council for four years and after the pandemic we went to D.C. and said digital divide, like all these companies during the pandemic had to move online much faster than they had anticipated and many of them failed because of that. But those that did get online and had websites where people could actually make purchases from were able to stay in business. Then the next year was AI Powers Main Street. We went back and talked to DC about hey, some of the stuff SBA needs to all to understand AI and be trained in this so that you can also train small businesses. And guess what, some of the money that's going out from the SBA needs to be allocated not just for physical locations but for all of that tech infrastructure. The next one is payment systems, right? So it's great seeing a big company saying all these things to represent small businesses. And yeah, Intuit has a ton of small businesses in their ecosystem but it still doesn't touch everybody and it's still not going to provide access. So it really is people who are willing to put boots on the ground, start these movements like yourself, who are going to be the real change makers and open people's eyes. And I'm a serial entrepreneur myself so I co sign everything you're saying like how do we get really great talent to also want to be invested with us because they can make a huge difference for our businesses and we can make a huge difference and let them have the lifestyle they want with the income they want, the freedom, flexibility, all the things that we should be holding dear, but we don't. If. When we go to the corporate grind and we do those things that we are, you know, we're in those spaces and places that say, you belong here. Because, you know, we have the fancy titles, we get the promotions, but then we're going, no, this is not for me.

Absolutely. And like, we are living in an ecosystem where we all have to work together, whether we like it or not, whether we like each other or not, whether we, like, we have to figure out because we don't have room for the them versus us in a way that, like, people are trying to silo off into different segments of people. We just don't have space for that. Not like it's. It should be us against whatever societal thing we're trying to put. Trying to work on. And it's just the humanity needs to be restored. I mean, like I said, we're always saying small business owners are the backbone of America. And. But partnership, to your point, big corporations can only do for so much because they can't see, you know, like, there's a place where you become so big, where you just can't see the ground anymore. Right. You're operating at such a high level, so you got to have strong partnerships. And that's like, where we come here. So we work with amazing partners. We work with Nike, we work with Pimco, we work with Visa, we work with. We never work with Intuit, but I should hit them up. But we have worked with.

I have some introductions for you.

Okay. Okay. I would love that. But, yeah, we realize that partnership is going to be the way.

Well, and let's talk about that, because you also say, and I love these two words together, you are a diplomatically radical businesswoman. So how do you balance the needs of being radical in this mission? Which, I mean, even saying it's radical grates me because it should not be considered radical.

Right.

But while also working with these brands that you've discussed, whether it's Nike, TikTok, Visa, Pimco, other brands.

So the reason why I, like I say diplomatically radical, is because if you're viewed as too provocative or too radical, then you're more. You're put into a category of, like, activists. If you're just operating on full diplomacy, but you have things that you care about and you can't push them forward, then you end up in a different box of, like, professionalism. And I'm like, we need people who sit in the intersection of both where, like, it's like, hey, I can have a conversation with someone who believes the exact opposite of me. I tell people this all the time. People are just not ready to have conversations with people who are the exact. Who believe the exact opposite that they believe. Because you can't keep shouting your logic at a person who just believes the exact opposite. If I believe it's red and you believe it's green, and we're standing on that, there's no level of logic that's going to make me now believe that it's green. However, what we can do is get an understanding of what we care about that's in common. I remember I testified in front of Congress, and at the end, they're like, anything else that y' all want to say? And I said, I just want to say if y' all would start with where we all agree. Yes versus where we disagree, we would be so better off as a country. I just start with where we agree. This topic is something we all care about and can reach. Agree. I was testifying on the accredited investor definition. So right now, in order for you to be an accredited investor, and there's lots of movement on this, it may have halted now, but typically in order for you to be accredited as an investor, which means that you can give as much money as you want, you can invest it to anything you want to invest it in. Startups wise, if you're not accredited, then they cap you at a certain amount you can invest. I feel like that's not fair. But it's based off of, like, your net worth and excluding your primary residence is based off of how much money you make. And you have to make like over 200, like 250,000 or more. Okay. That's less than like 6% of the country is making $250,000 or more. So, you know, I would. I was arguing that if we lower it just a little bit, like, if we lower it to $100,000, think about how many people we could let in. It's interesting because, like, congressional, politically, there's different sides of the fence. Democrats historically believe in lots of regulation. Republicans historically believe in no regulation. But both of them care in a sense about inclusion. Right. Like, I know it don't seem like that right now, but there are Democrats that do care about inclusion when it comes to finance in this way, saying that to say, y', all, we agree on something, let's talk about that. But we don't. And I think, and I would say that, you know, that's a microcosm of what, like, what's happening in society, you know, right down to sometimes your neighborhood association. You're like, can we just start with what we agree on? Okay. And then, and then move your city council. Can we just start with what we agree on? And I just wish more people would do that. And I just feel like if we did, we see so much impact. But to black our ventures. Well, we all know the women who are the. And we don't just serve women. We do have men. We do have. That's why we say under resourced. So under resourced businesses. We all know a thing that is true. We need more resources. We all know a thing that's true is that we're doing all we can to put resources into ourselves. Nobody's coming to save us. And starting with that, we can build community.

Powerful. Truly. I mean it is. And so many times I wasn't going to mention this here, but I do think some of your work, your spiritual work probably also helps you with this attitude. Because I know that my work with a former Zen monk, we were talking about this before we jumped on, has a hundred percent helped me just live more presently. But also know that I'm going to try to affect the things that I can affect and change. But I'm not going to stress out too much about what I can't change. I'm just going to be here when everybody else is ready to meet me or I'm going to do what I can to meet them where they're at and hopefully change some minds. But I'm not. It doesn't do us any good to put anger into that. If it's not the right kind of anger, then we're not using that anger to make these changes. Right? If we're just going to complain all day and just fight with people now, what can we do to continue being disruptors?

I appreciate you bringing it up because I did yoga nidra this morning. Listen, in this economic climate, you need all kinds of regulation and tools to keep yourself together. So I am a certified breathwork facilitator. I also have a certification in yoga nidra, which is a sleep yoga. And I have a Reiki 1 and 2 certification. I've been thinking I'm going to go back and get my Reiki master, but trying to figure out the timer for that. And I came to this because in 2024 I took a three month sabbatical. What led me there was in about 2022 I got to a point where I was like, I can't do another thing. I can't raise another dollar. I can't have another conversation. I can't manage another employee. I don't have anything to give to anyone. I've been hands down, like, working my behind off, trying to build this company and service others, and. And I knew that the work was too important to just not do, so I said, well, what do I need to do? And I needed a break. And at first, my board was like, you gonna do what now? You gonna do what? I'm like, I need three months. Because I tried to take a week, didn't take. Took a couple days, tried to take two weeks, didn't took a week, tried to take a month, didn't take a month. Like, every time, I was like, it's not enough time. I need time so that when my brain reaches the point of like, oh, you're not doing anything. And it says. And then right then it's like, oh, now we need to do something right. Like, right at the end of your vacation, it's time to go back to work. Like, there is not enough time. So I needed more time. And through that time, I started focusing on nervous system regulation. And I started realizing all of my anxiety, all of what looked like anger or looked like rushing people or looked like not even always being the best leader to my team. It was all having a unregulated nervous system. And so I was like, oh, I need to get into these tools. Especially in a time like the news cycle and the social media and all the things. Like, so much is coming at you. Your body is absorbing a lot of that, and we don't always realize it. Like, you gotta figure out how you release, and it's not as going to sleep, ain't it? I was tired of the soul level. My soul was like, I can't. I can't take anymore. So I needed those tools. And, like, these are really, really great tools. So the effort that I created behind it is called boardrooms and breath. And I've done breath work for conferences of three different conferences for childcare providers, the people who care for America's children. The seiu, which is the California Union for Childcare Workers, brought me in and I did breath work. They had never done breath work before to look out into a room and see 100 childcare workers relaxing. I feel like I was just fulfilling my life's purpose. To be honest with you. If I was like, yes, this is what I want to be doing.

Nice.

Yeah.

For those listening, what's one thing? Because I think we all are running on fumes. Like, you Said, even when you take a vacation, you have to go right back to work. But we all need a vacation. We need to reset from our vacations. I went to Alaska for the northern lights between Christmas and New Year's. It took me five days to get back to normal because it was 100 degrees colder there. Like just all the different things. I just was at Podfest speaking over this past weekend. Took me three days. I mean including the day I flew back. But because of the time differences and just the energy that we're expending, even if it's really positive. So we need to think about those times. So what is one thing that you would recommend to anybody listening right now? If they're feeling in that space and place, they're frustrated, they're running on empty, they're on the verge of getting sick.

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So one, don't let getting sick be your driver. No, you told, you sent me to say one, but I'm getting. Okay, one thing is don't let getting sick be your driver. That's what I was like, I've had enough. I will not drive myself to the hospital over this. Over working hard, over thinking I gotta be wherever, I'm gonna have to figure it out. Cause I'm not doing that. But then a tool that I recommend, Yoga Nidra is a tool I would recommend for sleep deficit. So because 20 to 30 minutes of yoga Nidra gets you back two to four hours of sleep and you can just go on to YouTube and search yoga Nidra. N I D R A. I also do have, I don't have as much on my YouTube but it's got boardrooms and breath work and go check it out there. But there are, there's this one woman that I follow that I'd usually do it with, and she has different timing. So she has a 20 minute one, a 30 minute one, a 50 minute one, a 10 minute one. Like you could just go and try it out. Her name is Ali Boothra. She's really great. So you can go check that out. Breath work. There are a couple breath work facilitators. I don't see as many breath work facilitators on YouTube, but you're more than welcome to visit my website. Send me a note omibell.com, o m I b e l l.com and I can advise you or set up some time with you to do a session. But breath work is an active meditation. So it's a little bit, in my opinion, like, trying to sit in meditation can be hard and actually cause people more anxiety because you're not used to sitting quietly. So it's hard. So you're thinking, I gotta clear my mind, I gotta clear my mind. But you actually don't. However, when you're breathing or you're doing the breath pattern, it's active. So your mind has somewhere else to go. It tends to calm the body a little bit. There's also, if you need something like, immediate, for those who are listening verbally, I'll try to describe it, but there's alternate nostril breathing. So just hold down one side of your nostril, breathe into the other, then close that one and breathe out through the other side. It's immediate relief for, like, anxiety or a moment where you're feeling a little bit like, what is happening. That immediate relief. You can also fake it, like, if you're at dinner, like, you can also fake it like you're blowing your nose. You know, like, tell people, like, if you're out and you're like, I don't want to look crazy doing this breath work. Like, you can literally, like, just cover your nose and do it. Nobody will think twice about it because they'll think you're blowing your nose. So when you're at that dinner table and that one family member, you're like, eek. I don't want to talk to them. It's a good tool to let use.

Amazing. I'm going to jump back into the work that you started at Black Girl Ventures. I love that you have these techniques. And I wrote down some names because I'm always looking at what else can I do to be better and be more present and take that time because we need those breaks. And if you are not Putting. If you're listening to this and you're not putting that time in, do it. Because this is when we do get sick, when we start failing, when we're not putting time into our families, and because this is just the teaser part one episode. Because I have so many more questions than we can get to in 30 minutes. Walk us through the early days of Black Girl Ventures. How did you get from the process and the idea of thinking about changing access to capital to writing those first checks to entrepreneurs? And then the next question is going to be like, what does that funding process look like now? Yeah.

Okay, so taking it back to the beginning of bgv. Ooh. Okay, so let's take it back a little to, like, why I started. So I got laid off twice. And I was engaged, and my engagement didn't work out, and I was like, what the heck? Like, I'm smart. I got laid off. I'm also not gonna get married to this person and also had a new baby. So I'm like, what is going on? Like, my life is not about to look the way I thought it was going to look. What am I going to do? And I committed to myself that I would never go back to a job where somebody can just lay me off. I was going to try every single skill I had ever learned to try and make money from it. And so I started just thinking, what could I do with my hands? I started building furniture. I started painting. I started just trying to figure out what I could do. And at a previous job, I learned to print T shirts. And so I launched a T shirt line called Made by a Black Woman. Got it rolling. We moving and shaking. And it. You know, I already. I created a company. It went to six figures. My lifestyle changed all those things. And I'm like, okay, I got it. But one of the first things that. One of the first things I tried was I built a teepee in my living room, and I rented it out on Airbnb. And everybody thought I was crazy. They were like, nobody's gonna sleep in your living room with a tp. I'm like, yes, they will. Airbnb has a TP option. My thought behind it is, if you don't have an extra room, you can't make money off of Airbnb. What could you do? My thought behind it was, if you had. If you were traveling, a traveling woman, how could you stay with another woman and that'd be safer? Like, I was having multiple thoughts around the social impact of it. So, like, social impact was already a Part of my life, like always, from being a teacher, from being a single mom, from even this crazy idea to launch a teepee in my living room, which people thought I was losing it. But it worked. A woman came and slept in the teepee. But after that, I figured I didn't want nobody sleeping in my living room in the tp. But it worked out. After that, I was like, I can make anything work, you know, So I tried other things. Lots of T shirt company, it started working, but that it was, it's a hard business. It makes money, like T shirt printing. I started work with Amazon and Google printing T shirts, cups, mugs, backpacks, whatever they needed. That business was growing, but I wasn't necessarily happy with that. And so I had little life. I was a performance poet, so I'd done performance poetry too. So I took that and lots of brunch, put that together with business. 30 women showed up. I cooked all the food myself. We voted with marbles and coffee mugs. So if you like a person's fit, you put a marble in their coffee mug. And what I did was I raised money at the door, like $5 to get in. And whoever got the most marbles in their coffee mug, we gave that capital to them. Nobody's coming to save us, but who will help us is each other, especially if there's an experience that we can engage in to do so. And so that's really what I discovered. And so I was like, oh, this works. So I just kept doing it and doing it. And even to this day, our pitch competition is crowdfunded. So we have partners that give more capital, but we hold a lot of pitch competition. Founders have seven days to raise capital and then to raise their capital on their own. And what we know now is we created a safe to fail environment. So many times raising capital is so do or die and so hard. Well, we're like, well, look, any capital you raise, you're going to get. You're going to get some of that back. Plus if you go hard on it and you raise at a certain level. I built a tech platform to handle voting and donating, which would give you a score. And with that score, you can now win even more money for your efforts. And sometimes we have partners that match up to a certain dollar amount for everyone. So we want to create an environment where people can actually engage in pitching in a safe way and it not be so, like all or nothing. Oh, three people tell you, oh, we liked your business or we didn't, and then you don't get access to capital, you know, so I think part of that was, is the premise behind why we do what we do now, how you get access to capital from us now is we do have an investment arm, but typically that investment arm is using. You have to have come through some of the programming first. So we have training programs, we have, so we focus on capital capacity, community. So we have events, but we have the pitch competition which is crowdfunded. Our Emerging leaders Fellowship, which you also get a stipend for being a part of, which ends in the pitch competition. So, so sometimes we'll just have grants too. So I would say like get on our email list@blackgirlventures.org because we're always putting out opportunities and follow us on social media as well. Lack girl ventures because we're always throwing out resources.

You are so good at this that you know how to throw out all of your websites and youtubes yourself, which is amazing. I'm going to stop here because there are so many more questions that I want to ask you about the events, the leaders you've trained, the billion dollar network, your book, all of these other things that you've done. And so we're going to save that listeners for part two so that we can give the time and intentionality that we want to to these conversations. Omi, I'm so thrilled that we finally made it here. I'm so thrilled that you joined me and I cannot wait to see what we're going to build together because y', all, there are several things that we talked about. We probably ate into our time today because there's so many things that we want to do together. So thank you to everybody who is listening to this episode. Stay tuned for part two. Omi, thank you so much for blessing us today.

Thank you for having me. This is wonderful. Yeah.

And please leave us a rating review. Follow like subscribe. I'll have all the links in the show notes for all of the things that you can do to to take better care of yourself, to learn more about getting access to the programming that you need before you can get access to that funding. And again, we'll be back for part two where we'll get more into Omi's story and the ways that she's bringing joy, revenue, impact, not just on the founders, but on the people way beyond. So with that, I'll be back again with another amazing guest to share their story, their journey very soon. Until then, have a beautiful day and think about how you make the world better. Thanks for listening or watching to this episode of youf Brand Amplified. Don't forget to leave us a rating or review on your favorite podcast listening platform. And if you want to learn more, check us out@yourbrandamplified.com.

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