Andres GonzalezFlowglad · Designer by day, Batman by night

Website redesign for the coolest Y-Combinator startup everrrrr 😏#framer #webdesign #ad

28 Sept 2026 · 1 min

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0:53

In this video, the speaker walks through the complete redesign of Flowglad’s website, a Y Combinator startup. He starts by highlighting the problems with the original site—overly basic, cluttered with nested containers, and an "AI slop" aesthetic. Drawing on a brand strategy created with Primary Studio, he develops mood boards that inspire an "Arizona flair" visual language featuring world‑building imagery. He then designs a new homepage in Framer, crafting custom UI components and a unique style that aligns with the brand. The centerpiece of the walkthrough is a custom Framer skill he built: by taking a screenshot of any design inspiration, the skill’s agent analyzes the image, applies Flowglad’s layout patterns, text, color styles, and icons, and automatically generates a new section with a single command (/newsection). The video concludes by inviting viewers to explore the live site at flowglad.com.

Chapters

Here's how I designed the website for the coolest Y Combinator startup in the world, Flowglad. It started with an idea from Harrison, our co-founder, asking how we can make our site not suck and look like AI slop. The old site was super basic with pointless nested containers and text everywhere that really wasn't saying anything. So we went back to our brand strategy from Primary Studio and put together some mood boards. Then I designed this homepage with our Arizona flair type world-building imagery, custom UI components, and a style that we can uniquely claim as our own, all built using Framer. But the coolest part was This custom skill that I created where I can take a screenshot of a design as inspiration and Framer's agents will rebuild something similar using our existing design system. I just hit /newsection and the agent will analyze a screenshot while following our specific layout patterns and use our text and color styles and our icons. You can check it out at flowglad.com.