A founder discusses turning a side project into an acquisition, covering the books and strategies that shaped their path. The speaker rapid-fires through recommended reads on sales, marketing, and product building for anyone trying to scale and sell.
I love hearing these stories of, you know, you have a project that maybe, you know, you're no longer interested in, or you've started working on another project and you're able to sell it to someone who could, you know, breathe new life into it and potentially grow it beyond, you know, where you were interested in growing it yourself. So huge congrats on that. I guess my final questions would be just kind of like rapid fire, you know, for those looking to, you know, build a product to be successfully acquired. Do you have, like, a sales or marketing or product book that you would, you know, recommend all entrepreneurs read?
The Buyers Who Made the Move: What They Bought, How They Did It, and What Happened Next
