A founder recruited 15-25 beta testers on Reddit, gathered feedback on their Mac app, then launched on Product Hunt and grew fast. Free testing on Reddit led directly to the breakout.
I just jumped on Reddit actually. I jumped on a few of those groups and it started off as free for just, you could say, beta testers. So I made the app and then I just made a DMG, got a licensing system, and then just gave a few free license keys out and basically said, who wants to test this? I got 15 to 25 people with a whole range of different Macs so that way you can also confirm compatibility and just got a bunch of feedback. What they didn't like, what they like, what I could do better, all that stuff. And I just reiterated. So it started mainly on Reddit. And then once I refined it to a proper product, I took it onto Product Hunt. And then from there it kind of just blew up. And then after that, I took that onto Instagram and it just blew up completely. That is awesome.
The Buyers Who Made the Move: What They Bought, How They Did It, and What Happened Next
