Andrew GazdeckiSerial Entrepreneur Driving Startup Acquisitions

From Zero to Hero How I Built My First Customers Using Social Media

23 Jul 2024

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A founder shares how they landed their first customers through social outreach, Stack Overflow engagement, and content marketing. They built from zero without paid ads, relying instead on direct connection and showing up where their audience already was.

Nice. How'd you find your first customers? For real email? Yeah, that was interesting. It was definitely, you know, it takes a bit of, bit of determination to go from like no one to kind of people. But yeah, it took a lot of kind of social outreach. Like, I was mostly diving into stack overflows about the topic and kind of trying to help people and show them that, you know, rejects is only going to get them so far and that kind of thing. And then, then I managed to get a bunch of documents, bunch of articles, kind of started to rank in search. That's sort of kept the ball rolling. Nice.