Andrew GazdeckiSerial Entrepreneur Driving Startup Acquisitions

Key Strategies for Analyzing Business Growth and Investment Potential

28 Jun 2024

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This is a YouTube video titled "Key Strategies for Analyzing Business Growth and Investment Potential" containing a monologue or single-speaker discussion from June 28, 2024. The speaker provides advice on evaluating business sales history and growth potential when considering investment or acquisition opportunities, focusing on how to engage with founders about growth strategies.

This, this is a great question. And if it has over three years of history, then that's great because you can see if it once went up and then it went sideways and then down and that by the time you reach out to the seller and have a meeting, you can show that you've done your homework by saying, hey, look, In December of 2023, it looks like sales started to decline and now you have a negative growth rate. Can you tell me what happened there? Oftentimes you can ask the founder, hey, if you had a million dollars to get the growth rate back to positive, what would you do with those funds? Oh, I would hire a sales team, marketing team. I'd run a bunch of ads. They'll tell you exactly because they've been running the business for so long. And then you can think if that's something that you want to do or if that's feasible.