Reading customer reviews = Underrated way to find business opportunities #acquire #startup

And I was, I was looking through G2 crowd at some of the reviews for some of these traditional media databases, and I came across one in particular that said, you know, this is a great database. It's a great product to get a lot out of it. But I'm paraphrasing here, but it was something along the lines of, like, I'd give my left arm and my right leg and like, you know, I'd shave my eyebrow or something like that. If it would just include podcasts in the database.

I was like, hey, that's, that's.

Probably a signal.

Reading customer reviews is such an underrated way to, like, figure out customer pain points, validate businesses. Like, it's a really simple way to do it. You basically go to a review site, go to a category, look at what everybody's complaining about, and then you could find a lot of opportunities or you'll have some ideas that might pop up in your head.