Secrets to Selling Your Business Why Preparation is Key #acquire #business #startup

As again, putting on the buyer hat. A buyer is going to dive in your P and L. They're going to read your entire confidential information memorandum. They're going to go through all of your numbers, and that takes a lot of their time. And so just understanding that as a buyer, you don't want to go and, you know, maybe I'll use an analogy here, but test drive, you know, car and, you know, go and have a mechanic look at it and get a third party, you know, to help with due diligence, whatever it may be, and then find out that you're not, you know, serious about selling the business. It's just not going to work.