A founder shares how customer research led to building a SaaS product for managing multiple software tools. The video covers the product development process and how the idea came from real problems people face organizing their software stack.
Is it like a personal problem like mine, or. I had this concept to do, like, a new version of G2, kind of like a nerd wallet for SaaS. And I thought I needed a product to keep track of everyone's software, because when we were doing customer research, we kept hearing that people like what you just said, just too many products couldn't keep track of it. And so I kind of galaxy brained myself into thinking I needed to build this SaaS product to help me with this content site. And then we just built it, got customers immediately, because, like you said, the problem's pretty clear and kept growing it. And it's a. It's a good product. It's got a very clear value proposition.
The Buyers Who Made the Move: What They Bought, How They Did It, and What Happened Next
