Austin Klar walks through a Cow Hollow condo to show what it takes to sell in today's market. Older homes need updated electrical, kitchens, and bathrooms. These sellers modernized the unit and got a cash offer at asking price before listing.
Chapters
This condo in San Francisco's Cow Hollow neighborhood is the perfect example of how important prepping a listing properly is in today's market. The 2-bed, 2-bath condo was part of a 2-unit building built in the late 1800s, and while it had some awesome period details, it came with a lot of things we don't like that much about these historic buildings, like outdated electrical that can kill any prospect of closing if not dealt with appropriately, outdated kitchens, bathrooms, lighting. The sellers understood the market challenges posed by our current landscape and the high standards buyers demand in a high interest rate environment and did everything they could to make their listing stand out, and months of hard hard work paid off. They received a cash offer at their ask price before even coming to market. Sellers' disclosure obligations are more robust today than they've ever been, and the amount of time and money required to adequately prepare a listing for market is greater than ever before, but it's worth the investment to maximize the value of what may be your largest asset. If you want to learn more about what it takes to prep your home for sale in today's market, send me a DM and follow me for more Bay Area real estate.