The High Performance Planner (it’s finally here!)

Welcome to a special episode of the Brendan Show. Hey my friends, this is a special episode where I make a special announcement to you that I'm super, super pumped about. If you didn't see it on Instagram, I just launched the High Performance Planner and I am as I'm recording this right now in a hotel getting ready to deliver a five day seminar. I am literally like, I got all the feels, man. I am pumped right now. We launched it, I kind of mentioned it for pre order on Instagram about five days ago and it immediately charted in the top 20 of all books on Amazon. It just like rocketed like a rocket ship. I was super pumped because the High Performance Planner, I've spent three years on this. I remember I did for my book High Performance Habits, I did a major research study. We did the largest study that's ever been done on high performers worldwide. Data from, you know, the most successful people in 190 different countries. Really, really awesome insight. It led to the book High Performance Habits. But so many people after that book have said, Brendan, I wish I could operationalize these habits or track myself in a different way or, you know, sometimes I lose myself in the morning or I feel overwhelmed or I get distracted or I started a project but I don't finish it. And all these things that come up inevitably like it would when we go to achieve our dreams. Right, Totally makes sense. Well, what I did is, is I started sort of cobbling together all that research and how I manage my mornings and how a lot of my highest achieving clients do. And I finally started making like day sheets and week sheets and monthly sheets that would track and manage these habits. But then I also tried to figure out, okay, if you're going to have an extraordinary day, how would you prime your psychology to make sure that your mental state is in a way that you can be in your a game and, and in flow or be in your best all day long? I ask questions like, well, how do you prioritize multiple things? Like, what would a prioritization bar look like across the top of here? And I thought, okay, well if the day's gonna be great at the end, you're really gonna have to debrief and think through like, okay, what did I learn today? What did I see or notice or appreciate or feel gratitude for? But also not just like a gratitude journal instead. Like a scorecard. Yeah, a scorecard where you could score yourself at the end of each day in a way that was purposeful and intentional to help you actually reach high performance. Then every week how could you measure your whole life so that you don't fall out of balance so often? So that you're actually tracking and measuring your, you know, your health, your mission, your family, your friends, your adventure, your learning, et cetera. And then every month, how could we do a full assessment to really gauge where you're at and what you could focus on? Listen, all of that, I know that's a big mouthful, but it just took me like three years to figure it out, actually. Full disclaimer. It took about two years. And then I took the sheets and I, after I used them and tested them on myself, then I field tested, I sent it out to my highest performing clients and some people who I knew were actually really struggling and I had them all take the planner or use the planner for 30 days and 60 days. And at 30 days and 60 days, we had them take the high performance indicator assessment and measure their productivity. And you know how this goes. People improved their productivity in dramatic ways, but they also felt happier, they also felt more confident. They also felt like they were succeeding beyond their peers. And it was like, whoa, this thing works. So then we started figuring out, okay, what's the layout? Then we started figuring out, okay, what's the colors and how are we gonna do this? And it took another year just to figure out the materials because I wanted to feel like world class, like as good as motivation manifesto feels in your hand. I wanted to feel even better than that. I wanted to make sure that the layout really work in that wasn't like one of these super small dime journals. I like the executive size journals. And I know that might not be your bag of tea, but listen, that's the size of journal that's actually going to get you the results. You know these little ones where you write 1, 2, 3 little phrases and that's not going to do the work. This is a workhorse of a planner that makes you be more strategic by actually engaging you. Having assessments, having scorecards and places for you to write. It's necessary so you like it. But I made it 60 days each, so it's not too thick. You can carry around your laptop bag. You won't even notice the weight. It's going to be awesome. And it's available right now exclusively on Amazon.com it's called the High Performance Planner. So you can go to highperformance planner.com or you can go on Amazon and type in High Performance Planner and you'll see all your options. There's six different colors of the rainbow. It's like, there's the black, the red, the yellow, the green, the orange, the blue, and then there's also the full year pack where you can get an entire full year of this baby shipped to you. And, you know, that's the beast that'll get you all through 2019. So I share all that for a couple reasons. One, it's just been what I've been working on and I'm super pumped to tell you about it if you haven't heard about it already. And also to tell you a little about the behind the scenes of like, what it takes to bring something like that into fruition. You know, it's not easy. I had to work on this thing. Even though it's, it will, when you get it, you're gonna be like, this took three years. It's like, yeah, because it's all research based and it took three years because I field tested it. I mean, I gave thing just to give you an idea to an Olympian, to a billionaire, to a YouTuber, to a blogger, to a woman who manages 10,000 employees. I gave it to stay at home mom who has four kids. I gave it to a stay at home dad who has six kids. I gave it to, you know, married couples, unmarried couples. Like, I really field tested this thing to make sure it works and that, that diligence made it the best two in one day schedule and productivity journal you will ever have your whole life. I guarantee it's going to blow your your mind literally by the second page, you're like, I need to use this forever. Because the basically the first two pages, there's a whole life assessment that helps you score where you're at in every area of your life. And then there's a full habits assessment that is basically a simplified version of the full high performance indicator which we charge $97 for. So now in a journal, that's what you know, I don't know what they're selling it for on Amazon. Probably, you know, 1829 bucks depending on where you're at in the world. That is a screaming deal. I'm super pumped about the behind the scenes. Also on this thing is, if you didn't know, I design everything that I've ever created. So I worked insanely hard to design the COVID the materials, the fonts, the spacing. I mean, I went nuts as usual. I'm a little bit of a. I'm not a perfectionist because the perfectionist releases things then perfects it as they go, which I do as well. But I'm just obsessed. So you know, the quality of and the caliber of clients I work with. Imagine that they all love this thing. Imagine all the diligence, the work that I do to now have it very tactical in a way that you can use it every single day. I'm super pumped about it. It's really going to help you. And I got to tell you, one major thing of the behind the scenes that I completely screwed up and that, forgive me, was inventory. I didn't do the inventory right, and I apologize. Which means by the time you're hearing this, it is necessary for you to go on. I'm like, excuse me, you're getting a bunch of noise here. I got my, like, portable podcast. I'm on the road, about to start the seminar. I ask you for your forgiveness. I forgive myself too, because this planner flew up when I announced on Instagram. I didn't know what it would do, and it rocketed to top 20 on Amazon. I don't know where it is now, but it held that for five days, which is insane. And considering it was pre launch. And here's the deal, there's not enough. So you really gotta go on Amazon right now and get yourself one, especially if you want yours by Christmas. And I honestly think if you've got any friends who are like you, they're into personal development, who are like you, who are into being their best, or you've got a team or family or friends who are really trying to make a dream come true in their lives, and they need to be more focused, more organized. You want to see them achieve that goal faster. This is the gift of the holidays. Go get them a full year pack or go get them an individual one. And I promise you, they're gonna be like, out of anything you give them in Christmas. Giving someone the ability to achieve a dream faster, that's the gift of gifts. So I did mess up. Because we did so many SKUs, I also learned a good lesson. So remember I told you all the colors. There's black, red, orange, yellow, blue, green, and what am I missing? I think I said it all. The issue here is that we spread out the inventory, anticipating the colors. And this is something that I really. I did a little test to see what colors people would like, but you know what, people vote with their wallet. And we really discovered that, hands down, classic black and red and. Oh, so wait, I got it right here. I'm saying this wrong. Okay, here's. Here's the popularity, which I would have never anticipated. Here we go. Oh, yeah, I was right. Okay. Classic Black is the number one, red is number two, blue is number three, green is number four, orange is number five, and yellow is the worst selling one. Which blows my mind because if you say, Brendan, what's your favorite color? I like the yellow one. It's bright, it's happy. I thought that would have crushed. I was wrong. And so I share that with you. Because we released so much inventory in so many colors so fast, we only were able to run a limited number of each one of them. And that's where we got ourselves into a bind. So I apologize if you go there. And some of those are either sold out or the full Year Planner pack, I think is almost sold out as I'm recording this. But I'm pumped, y'. All. First, I'm deeply grateful for the insane welcome that this thing got. I didn't expect it. This was. I didn't run this as something to try and chart on Amazon. It wasn't even on my mind. I was just trying to get it out before the holidays. And I didn't even for some reason, even though it's a planner, I just didn't think of it as like a book, you know, but it's crushing and I'm super excited about that. So I thank you for your support. I also think this is going to be the most tactical, tangible thing you'll ever get from me. So I really hope that you'll go get a copy right now or while you can, but also for everyone on your team. If you've got an organization or you're, you know, you partner with people who your livelihood requires them to be on their A game. This is a thing that makes them ask 10 questions every morning that will get them absolute, razor clear and focused. It's something that helps them organize their day and prioritize better. And I'll. I'll read this the simple thing from you. Da da da from, let's see, from the Amazon description, which I really like, which you might send them this podcast episode and say, hey, you should go get this thing. The High Performance Planner is a two in one day planner and journal based on the world's largest study of how high performers increase productivity, set goals, prioritize projects, outperform their peers, and create the positive mindset and habits needed to win the day. Through morning mindset journal prompts, daily goal boxes, evening scorecards, weekly habit assessments, monthly project planning, and proprietary whole life balance sheets. The Planner helps you think more strategically, prioritize like a pro, achieve your goals faster and become more focused, happy and Productive. You get the idea, y'. All. I could go on and on. You're going to love this thing. And that's why I want to do a special episode on it. And I want to give a special episode and shout out to everybody here, too, who's been so awesome. I know we're going to run out. So I'm going to do two things here. One, urge you to go get it on Amazon or visit High Performance Planner to get your copy. Two, please leave a review right here on my podcast on the Brennan show review rate and comment on my podcast on itunes between now and Christmas, because I am going to take a full year planner pack. I've saved 10 of them and I'm going to send them to you or anyone you ask us to send it to based on those who give us a review. I will take everyone who left a review. I'll throw it in a big hat. I'll mix it up, I'll select 10 people, but I won't just send you the full year planner pack. I'll send you a signed copy of High Performance Habits, My book. A signed copy of my book, the motivation manifesto, which are. There's probably only a thousand or so signed of those in the entire world. And so, you know, out of what, a million out there somewhere? So it's something that's pretty awesome. And it's gonna be my little gift to you as my thanks. Oh, I'm also gonna send you a bring the joy T shirt and an honor the struggle T shirt. All this just for leaving a review on itunes. You can do that for me. Go to itunes, log in, leave a review rate, comment like this podcast the Brendon show, and I'll get you guys an awesome Christmas gift for those who do that and win. I'd really appreciate that. And everyone else, I appreciate all of your support throughout time. I know that sounds like a big statement, but it's Sunday as I'm recording this. I'm super thankful and appreciative of you all, but I'm telling you what. The planner, y'. All. The planner. The planner. Go get it. The High Performance Planner. So go to HighPerformancePlanner.com if you're in UK, Australia or Canada, on HighPerformancePlanner.com, click the International link and it will take you to the link specifically in your country. I know we've got a lot of folks who listen outside of those countries here and the US And I apologize if you're able to get through those Amazon sites. Great. Otherwise it's not available anywhere else. It's exclusively on Amazon right now and it's only in English and it's only in one size. It's in six different colors, but the colors all have the same interior. And what other announcements am I supposed to make? Oh, that hopefully in January, February be able to sell it to other countries as well. Maybe faster, I don't know. But Amazon's basically your chance. It's exclusive there right now. Somewhere in the next couple weeks it'll be available on Barnes and Noble or Target or Walmart.com or wherever you buy your books. So go into your bookstore and say, hey, do you have the High Performance Planner? And start asking. But the best way and the surefire way to get it by Christmas if you're in the us, uk, Australia or Canada is to get it today. Otherwise it'll be gone and you have to wait afterwards. I know that's a really long episode to talk about it, but I'm pumped now I got to go stretch out, work and eat with my team because tomorrow I start a five day seminar and it is the hardest training in the world for any single trainer to deliver. And that's not my opinion. Lots of folks and high level trainers in our industry know that because it's me from 9am to 7pm at night. And to give you an idea, this is the fourth at least four day seminar I've done in the last six weeks. In the middle of that I got pneumonia. And that's why some of you are like, why weren't you live or where'd you kind of disappeared on social media for a while I was really sick and it sucked and I got pneumonia and tonsillitis at the same time. At the middle, when I was at a four day event in which I was teaching and it was brutal and I wouldn't wish upon anyone. And I share that because one of the questions I got on my last Instagram Live, I don't know if you guys know, but I'm doing Instagram lives pretty much daily now. Somebody asked me like, how did you get through all that? And I was like, well, A a lot of rest, a ton of water and supplements and B the High Performance Planner. I know it sounds silly, but I get overwhelmed when I'm sick. I get overwhelmed and stressed out when I got too much going on and I was on the road pretty much 90% of the last six weeks. And I'm telling you what if I don't have my planner, I get so distracted and confused. It's just real for me that I'm not just sharing this to pitch it to you. I'm sharing it because I don't know what I would do with this out with this friggin things. I've gotten so addicted to it in such a positive way because just like you, I mean, think about how many projects and ideas and dreams you have and how hard it is to organize all those. And think about how often you work so hard and you do get sick or you don't take care of this part of your life or you know, your health is good, your mission's good, but your family's lagging or your health is good, your mission's good, family's good, but you're lacking a sense of adventure or learning or growth. This planner keeps you on track and fully accountable in all areas of your life, which is important when you're really stressed or really challenged. So that's kind of my personal just plea for you to get it because if it helped me through these last six weeks, including a time in which I was architecting the launch of this sucker, I'm telling you what, it's going to really serve you. So make sure you get that. Thank you so much for being here. Make sure you go review rate comment on the Brendon show right now because those who do between now and Christmas are going to go into the big bag. They're going to get a awesome gift shipped and sent to me that I've never sent to anybody else before as my thanks for listening to the B R E n D o n show. Thanks everybody. Sam.