(2 of 10) Reverse Engineering

Billy Sticker shows how to reverse-engineer a goal into daily actions. A chiropractor needs X new patients weekly, so calculate how many leads that requires, then write down exactly what to do each day. Put the math on paper and follow it.
Chapters
Hey guys, Billy Sticker here. And today is going to be video number two. This is part two in our ten part series on how to make 2014 the best year that you can make it. Yesterday in the video number one we talked about, you have to know exactly what you want. Well, today and I touched on this yesterday also. But the next step, part two is once you know what you want, reverse engineer it. In other words, let's say if this is something financial, okay, let's say you're a chiropractor and you want to, right now you're seeing 75 patients a week and you want to get that up to 200 a week. Well, you have to figure it, you know, go backwards if you want to do that by March, how many new patients do you need to be seeing that's going to accept care? You know, you got to know your numbers. If you, if you have out of 10 new patients, if you have five of them or six of them actually accepting a treatment plan, you got to know what your numbers are. Or if it's Internet marketing, you want to be making X amount of dollars per month. Well, how many leads do you need coming in? If you know your conversions, how many of those, how much traffic is going to convert to how many leads is going to convert to how many sales. And you have to reverse engineer it. So once you know exactly what you want, put pen to paper and figure out reverse engineering it. Exactly what those steps are going to need to be. How much of what do you need to do? Maybe it's just a better relationship with your kids. Okay, well that's fine. Well then put it on paper. What do you need to do? You need to make sure you're spending time, so much time with them every evening whenever you get home. Or you need to make sure that you once a week take turns and with each kid take them out for something special, whether it's going to get ice cream or going to the movies or just going to get whatever, just spending quality time with them, whatever it is you want. Figure out the steps that need to happen, what needs to be taking place for you to achieve those goals. That's number two. I've got several more coming and we're going to get into some good, I've got a list right here, some good meat and potatoes on what it takes to accomplish the things that you want. I've been very blessed. We live in a great house, drive nice cars, we've made a good living, we've got a good family. But it didn't just happen. You have to know what you want. You have to go after it. That's what we're going to talk about in the next few days. We have two down. We have eight more to go. I'm praying that you really will have the absolute best 2014 you can. God bless.










