Billy Sticker explains why dead social profiles tank your credibility. When ads bring people to search your brand, they check Instagram, Facebook, and Google. Eight months of silence signals you're not a real business and kills the trust your ads just built.
You're not going to get tons of business just from posting on social media, but it can help you get known. Once people start seeing your ads, they're going to look you up. They're going to go to your Instagram, they're going to go to Facebook, they're going to go to Google, and they're going to check you out. And if you haven't posted in 8 months, just not a good sign. So you want to be doing some social media posting as well.
