Billy Sticker builds his business around the life he wants, not the other way around. He delegates ruthlessly, accepts 80% results from his team, and steps back unless there's a major crisis. This lets him scale without burning out.
I am a lazy entrepreneur, right? The first thing I did is I decided what type of life I wanted, and then let's build a business that's going to line up with this lifestyle. So I didn't want a job. I wanted, you know, I wanted a business. And once I started duplicating myself and, you know, in getting out of fulfillment, Because let me tell you right now, you will never scale your business if you are in fulfillment. Mm-hmm. It's not gonna happen. You have to find a way to get rid of that, to delegate it. And you know what? Their 80% is better than your 100%. And they're never going to get to 100% unless you let them get to 80%. So you have to be able to back up and just say, okay, I'm gonna let you go with it, because if there's enough problems, you step in and you put out the fire, and they learn really quick.
