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Billy Sticker launched Karo Candy from home, working late into the night until his wife would close his laptop at 11 p.m. and remind him the work could wait. He realized most tasks weren't actually critical, just urgent-feeling.
Billy Sticker launched Karo Candy from home, working late into the night until his wife would close his laptop at 11 p.m. and remind him the work could wait. He realized most tasks weren't actually critical, just urgent-feeling.
Whenever we were starting Karo Candy, especially working from home, you know, I would, you know, now I have my desktop computers and everything and a couple of monitors. And but I remember I'd have my laptop open and it'd be 11 o'clock at night. But it's like, as long as the computer's open, there are things that need to be done. And I remember my wife would come in. She's like, hey, what are you doing? It's like, I'm just working. I'm doing whatever it was. And she would just put her fingers on the top of the computer. And just close it. Just like, it'll be there tomorrow. You know, it's not brain surgery. Like, there's nothing you're doing right now that's that important.
