Billy Sticker wrote Profit Practice 2.0 in three weeks and sold it on Amazon, which launched his coaching business. He shows how a book builds credibility faster than traditional publishing and generated thousands in consulting deals. He's recruiting volunteers to test a new program that helps service professionals write their own books.
Hey guys, I'm Billy Sticker. And if you've ever wanted to write a book, I really could use your help. Let me let you know why I love books. Anybody that ever comes to our house, that's one of the first things they comment on is just all the books we have everywhere. My wife and I both really love to read and really like to learn. But I've written three books and this was the second book that I wrote. It was actually the first. The first one that I had finished though. It's called Profit Practice 2.0. And it was actually for chiropractors. It's a marketing guide to help them grow their practice. Well, it took me three weeks to write that book and I learned some great tips where my second book, second book to have finished, is actually being edited. Just finished being edited. They're actually working on the COVID design and interior layout right now. I started about four or five years ago. It took me a long time and then I learned some things last year, was able to get this book done just about a year ago now. And it really helped set me apart and helped launch my coaching and consulting career in the chiropractic marketing field. Because I was an author, I've actually had audio programs to go with it and literally have sold thousands of dollars worth of this material just to chiropractors to help them grow their practices. As a matter of fact, just to let you know of what else it's done, I was able to get some articles published. Like this was one in chiropractic economics. Excuse me. And they published one of my articles back here, if I can find it. Actually, here it is right here. It's just about two pages, about a page and a half. It is titled 10 Reasons why youy Should Write a Book. And it talks about the benefits of chiropractors. Really, anybody in the service industry, the benefits of writing a book to sell, to set themselves apart, to grow their practice. It didn't cost me anything to have this article published because I was already recognized as an expert. I get this article published and it's actually brought in thousands and thousands and thousands of of dollars in coaching and consulting deals for me, because I've looked at is even more of an expert. So there's so many benefits in writing a book to help grow your business, to help set yourself apart. If you want a coaching or consulting career or just maybe you're a real estate agent, you can write a book on buying your house, selling your house or something like that that's going to set you apart. More people want to work with an expert and it's one of the fastest and quickest ways to to become recognized as an authority is to get a book done. Now I'm rambling just a little bit. I get really excited about this. But I have chiropractors that pay me. I've already said this, thousands and thousands and thousands of dollars for one book deal for me to coach them on getting a book done to help grow their practice. And typically that's what it's been. It's been more chiropractors. But I'm changing some things up now. I'm going to go in a little bit different direction. I've got some really good ideas on a different coaching program. Still going to be to help people write a book. But this is where I need your help. Instead of just some one on one coaching with them, I'm actually going to develop a product that coincides with the one on one time that they'll have with me. Now I want to back up some. This is not about getting published through a traditional publisher. If that's your goal, there's some great things to do and actually getting a book self published first could help in that. But what I teach is more self publishing because you can get it done really, really quick. There's no way that you can start to finish like I did with this. Three weeks, get this done. It's actually listed on Amazon. You can just type in Billy Sticker and search and find it. But I got this done in three weeks and if you go through a traditional publisher, it's going to take you a lot longer anyway. There I go, rambling a little bit. Sorry. My wife says I do a great job at making a short story long. Here's what I need your help with. I need help developing the product, the physical product, if you will, that's going to go along with the coaching course. I don't need everybody. This is just going to be open up to just a handful of people to help me put this together. I'm going to need feedback. I'm going to need questions, different things, questions that you have about getting this stuff done. So I've got some ideas and some things coming up if you think you would be interested in helping me out. I think we can really help each other out somewhere on this page. I'm not sure. It's maybe right over here to your right or maybe right underneath the video. There's a place for you to put in your email address if you think you'd be interested in helping out. If you've ever had the desire to write a book, put in your information and I'll be emailing you here pretty quick to let you know kind of the the ideas I have and see if it's something that you might be interested in. Really, if you're interested, you're going to want to put your name and email in there. It is going to be very, very limited. I mean, obviously I don't need everybody out there to volunteer to help with this project. I'm just going to use a handful of people. But I'm going to need some testimonials, some feedback. So I really want this to turn out great and hopefully you can help me out. Thanks.
