Billy Sticker walks through three steps to success: define what you want, become the person who achieves it, and figure out who you need to serve. All the money you want already exists in other people's pockets. They'll pay when you solve something they actually need.
You know, you said a while ago, you got to know what it is you want.
Yeah.
Then you have to figure out, okay, who do I have to become to do it? And then the question I think after who do I have to become is who do I have to serve to get there?
Yeah.
Because right now, all the money you're ever going to make in your life is in someone else's pocket.
Yep.
But they will gladly pay you when you're providing a service that they Want and need.
Yep. Yeah.
And, and so that's it. Like right now, all the money that you're ever going to make, it's out. It's already out there. It's sitting in somebody else's pocket. You just need to show them you care enough. You're going to serve them so well and you're going to serve as many people as you can to be able— like you said earlier, that's the money is just a byproduct of how well you serve.
