Brendan GahanCEO/Co-Founder Of Creator Authority (Influencer Marketing Agency)

@Chief Social Officer:Mekanism how much do creators earn on TikTok vs Instagram? #creatoreconomy2022

Name: @Chief Social Officer:Mekanism how much do creators earn on TikTok vs Instagram? #creatoreconomy2022
Uploaded: 2022-09-17T13:00:23+00:00
Duration: 22 s
Channel: Brendan Gahan
Description: In this brief segment, the speaker presents survey data on average creator earnings across three major platforms: YouTube creators earn just over $4,000…

17 Sept 2022 · 0 min

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In this brief segment, the speaker presents survey data on average creator earnings across three major platforms: YouTube creators earn just over $4,000, Instagram creators earn nearly $3,900, and TikTok creators earn $1,674. The speaker then raises two questions: whether TikTok creators can surpass Instagram creators in earnings, and whether the larger number of creators on TikTok creates too much competition to make that possible. The segment invites listeners to consider the dynamics of platform monetization and creator competition.

Just how much money are TikTokers making versus creators on other platforms? A survey revealed the answer. Turns out for YouTube, it's a little over $4,000. For Instagrammers, it's nearly $3,900. And for TikTokers, it's $1,674. Now, can TikTokers actually overtake Instagrammers? Or because there's so many more massive creators on TikTok, there's so much competition, it's going to be too difficult? What do you think?