Do you want to start a podcast? #shorts #podcast #podcastmarketing #podcasttips #growthhacking #pod
21 Jan 2022 · 1 min
0:30
In this short monologue, the speaker advises against launching a new podcast, citing dramatic market saturation. Over the past three years, Spotify’s user base grew 84% while the number of podcasts exploded by 1,600%, creating a 16‑fold increase in podcasts but less than double the listener base. The top 50 podcasts have typically been active for seven years or more, indicating that early entrants capture most of the value. The speaker emphasizes that timing—being early in a medium—is crucial for disproportionate returns and challenges the audience to consider what the next emerging trend might be instead of entering the crowded podcast space.
