Brendan GahanCEO/Co-Founder Of Creator Authority (Influencer Marketing Agency)

Go live tonight! How to start your TikTok and create a whole content strategy🤘#tiktokcontentstrategy

Name: Go live tonight! How to start your TikTok and create a whole content strategy🤘#tiktokcontentstrategy
Uploaded: 2022-05-18T15:45:04+00:00
Duration: 22 s
Channel: Brendan Gahan
Description: 56% of TikTok users prefer unpolished, human content from brands. 63% want to see creators in videos, and 43% are inspired to buy after watching them…

18 May 2022 · 0 min

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56% of TikTok users prefer unpolished, human content from brands. 63% want to see creators in videos, and 43% are inspired to buy after watching them. Skip the polished ads and post like a real person instead.

TikTok just released some shocking data exclusively to advertisers. In a recent brand summit, they revealed that 56% of users prefer brands that publish human, unpolished content, and 63% prefer it when brands show creators in their videos. And the platform's widely effective, inspiring 43% of users to actually make a purchase. In short, brands that make TikToks, not ads, are handsomely rewarded.