Brendan GahanCEO/Co-Founder Of Creator Authority (Influencer Marketing Agency)

Here's why TikTok has become a godsend for Starbucks. YouTube #shorts

Name: Here's why TikTok has become a godsend for Starbucks. YouTube #shorts
Uploaded: 2021-09-22T16:15:03+00:00
Duration: 22 s
Channel: Brendan Gahan
Description: In this YouTube Shorts video, the narrator explains how TikTok has acted as a boon for Starbucks by popularizing off‑menu drink recipes, notably the…

22 Sept 2021 · 0 min

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0:22

In this YouTube Shorts video, the narrator explains how TikTok has acted as a boon for Starbucks by popularizing off‑menu drink recipes, notably the "Appuccino" trend and the viral strawberry cheesecake Frappuccino. These TikTok‑driven creations spread rapidly, prompting a surge in Starbucks orders, with mobile orders accounting for 26% of total sales between January and March.