Brendan GahanCEO/Co-Founder Of Creator Authority (Influencer Marketing Agency)

Predictions on the creator economy via @Li Jin #creatoreconomy #permissionless #communityeconomy

Name: Predictions on the creator economy via @Li Jin #creatoreconomy #permissionless #communityeconomy
Uploaded: 2022-07-06T13:30:06+00:00
Duration: 22 s
Channel: Brendan Gahan
Description: In a brief commentary, the speaker summarizes Li Jin’s talk at the Permissionless conference, where she predicts that Web3 will transform the creator…

6 Jul 2022 · 0 min

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In a brief commentary, the speaker summarizes Li Jin’s talk at the Permissionless conference, where she predicts that Web3 will transform the creator economy into a community‑driven economy. The narrative traces the evolution from 2010s influencers who were paid to promote brands, to today’s creators building their own personal brands, and projects a future where fans can financially invest in or bet on creators they support, fostering a mutually beneficial, symbiotic relationship between creators and their communities.

Web3 is transitioning the creator economy to the community economy. At the Permissionless conference, investor Li Jin outlined her vision of how Web3 will launch creator careers. In the 2010s, we saw influencers paid to promote brands. Today, we're seeing influencers build their own brands. But with Web3, we'll see fans invest and place bets on the creators that they believe in, creating a symbiotic relationship between the fans and the creators.