The emotional triggers to make viral content #virality #goviral #howtogetviews #growthhacks
17 Aug 2022 · 0 min
0:11
In this brief commentary, the speaker questions why news often feels negative and references research indicating that content which provokes high‑arousal emotions—specifically awe, anger, and anxiety—is more likely to go viral. The implication is that people tend to share material that upsets them, reinforcing a cycle of negative news exposure. The segment ends with a rhetorical prompt asking viewers to reflect on how this realization makes them feel.
