Why tiktok is addictive #shorts #fyp #tiktokexposed #tiktok #marketingpsychology #socialmedia
11 Nov 2021 · 0 min
0:18
In this short video, the speaker points out that TikTok deliberately omits the upload date on videos displayed in the For You Page (FYP). By removing this temporal cue, TikTok prevents users from experiencing recency bias—the tendency to favor newer content—thereby encouraging users to stay longer on the app. The speaker frames this as a psychological design choice that makes the platform more addictive and ends with a call to follow for more social‑media insights.
