Exceed Expectations to Get Ahead

19 Oct 2022 · 5 min
Episode

19 Oct 2022 · 5 min

0:00

Brendon Burchard argues that consistently exceeding expectations is essential for career and business success. His parents modeled this by going beyond their job descriptions. Companies that surprise customers with extra value create raving fans and lower churn, while those merely meeting expectations become commodities.

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