An MSP grows when you focus on your zone of genius and delegate everything else. Brian Hoppe of the Hoppe Group says you need a CEO or consultant who has actually lived the MSP experience, not an outsider who just studied it.
So what really struck me is on finding the things that you're really good at. And this is an exercise that I go through with a lot of my clients. And this is a concept from the book The Big Leap, but it's finding your zone of genius. And that's what it really reminds me of. It's the things that are— that you're uniquely good at, that bring a lot of value to your company and the people around you. And they're easy and they're fun for you. And if you can figure out what those things are and then systematically delegate everything else, Not only are you going to have a lot more fun in life and in business, but also your business is going to do better as well.
Absolutely. And you see, this is what I was going to say. So my first thing was about the Hoppe Group finding a CEO or find a consultant like you who's been there. You need to talk to somebody that drank that Kool-Aid, not a consultant that comes from outside of our MSP, because MSP, if you didn't live it, you don't know it.
