
A marketing strategy that uses YouTube ads to grow an email list, emails to drive channel engagement, and the channel to nurture subscribers. The three feed each other in a cycle that compounds over time.

A marketing strategy that uses YouTube ads to grow an email list, emails to drive channel engagement, and the channel to nurture subscribers. The three feed each other in a cycle that compounds over time.
Yeah. So you want to always have ads and organic, right? The goal is not to always rely on ads, but to have a solid organic. So this is the model that I do, and I keep it simple, right? This is basically what I do. YouTube ads post one to two videos a week. Now we're doing two. And then I send daily emails. So my ads grow my email list. My email list reminds my audience about my YouTube channel, and my YouTube channel nurtures my email list. And so it's this flywheel, right? This feeds this emails point to my YouTube channel, and then people that watch my ads also subscribe to my YouTube channel. Does that make sense?

CASE STUDY: How Usman scaled to $200k+/month after joining The Ad Men Mastermind