Ads can be 100% help you build your brand.

So when most people hear run ads, they think, okay, I'm going to run these ads, and automatically people will want to buy. But the reality is ads are simply to get more leads, okay? Get more awareness, bring more attention to your business or your offer to get people to know about you. But it's what you do with those leads that actually create a brand. So the first impression they get of you if you run ads is your ad, right? So you want to make sure your ads crafted really well. You want to have a good message, a good script, right? You want to make sure you have a good offer. So you actually get in front of the right people that actually want to buy from you and want to work with you. But then what happens is you nurture those leads with emails, with YouTube content, with follow up sequences, with your sales processes, with your trustpilot reviews, with your case studies, with your testimonials, and all of those things combined is how you build a strong brand. Because brand really just means who you are, what you do, and why someone should care what makes you unique and different than everybody else out there.