A speaker walks through how to build ads that actually work by starting with your audience's pain points and dreams. He uses an offer packaging and positioning worksheet to help identify your target avatar and craft the message that lands.
Create great ads. Okay? We're here to make ads great again. Make ads great again, baby. Make ads great again. In order to create great ads, you got to be able to laser in on this person, okay? Because once you do, you'll be able to identify pain points, right? What are their pain points? Right? What are their frustrations? What are their desires? And, you know, and also their goals and dreams, right? You want to list all these things out? Okay. At our company, adspend.com we give our clients a offer packaging and positioning worksheet which asks them very clear questions on who their target avatar is, what their problems are, their pain points, their frustrations, their goals, their dreams, what keeps them awake at night, Right? You want to be able to have ads that hook them by entering the conversation already going on in their head for.
CASE STUDY: How Usman scaled to $200k+/month after joining The Ad Men Mastermind
