Two women couldn't make money from their podcast, so they pivoted to helping others become influencers instead. The lesson: stop chasing what doesn't work and focus on what people actually need.
Starting a podcast is one of the worst ways to make money on the Internet. That's what these two women realized after spending years grinding on their podcast, only to make pennies. And when they actually transitioned to helping other women become influencers, which is the number one question they got asked every single day because of their amazing Instagram content, they actually became millionaires. It was because they stopped doing what wasn't working and started doing what everybody was asking them how they could do just like them. And this is a timeless lesson of don't try to create a need for the market. Go after the needs of the market and what they're already asking you. They were getting asked constantly in their DMs, how do I learn from you? How do I learn from you? How do I learn from you? And it wasn't until they started monetizing that when everything changed, you might not suck at business. You might just be selling the wrong product to the wrong people.
CASE STUDY: How Usman scaled to $200k+/month after joining The Ad Men Mastermind
