This is a YouTube video titled "How to cold pitch someone the right way #shorts" containing a monologue or single-speaker commentary from April 27, 2023. The speaker discusses effective cold pitching strategies, emphasizing the value of personalized Loom videos that provide specific insights and actionable advice rather than generic sales pitches.
Get dozens of cold pitches pretty much every day and here are some that actually caught my attention. Number one, they all send a personalized loom video with actual value inside of the loom video as opposed to hey, want to do short form content? Hey, are you looking for a setter or closer to help close more sales for your business? Or hey, are you looking to get more booked calls this month for your business? Those are all very generic, very lame and and ultimately just get deleted from my inbox immediately. But the people that I actually pay attention to, reply to and keep on my radar for future hiring are the ones that actually send me a personalized loom video where they're going over all of my assets, whether it's my website, my ads, my social media, whatever the case may be. They're actually saying my name and they're giving me value on that video and saying here's what you should do, here's how I'm helping you. And then say if you want to go deeper, book a call.
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