Two marketers break down how they scaled a client named Hayden to $30k monthly revenue in under 30 days using YouTube ads. They cover targeting strategies, tracking setup, and the specific optimizations that drove the growth.
I haven't really ran much ads before, like Facebook and stuff, you know. Sure. But YouTube never, never touched. So that's what led me to ad spend.
You didn't have any ads running at the time when you joined? Right.
We were trying to get the ads working, slash running. And then I filmed like a super, like scrappy ad, threw it up there and like nothing was happening. And then obviously from a couple of masterminds that were in specifically Kohl's, saw you speak at one of his events in January, and that's kind of how I came on your radar.
Yeah, I remember you joined and then like, I think within like the first two days, dude, you got. You made like your first sale, like, because of that one, like, key keyword launching strategy that we showed you.
Oh, yeah, dude. It was pretty much instantaneous. So we pretty much had like a decent foundation going and then I just didn't know what to do with it. And then after watching some of your guys videos, talking to you guys on the calls, implemented some different targeting and just like tracking stuff I had no idea about. And then, you know, a month later, we're maintaining a little over 2x, which has been good on the ad side. So now we're looking to scale and then fractal targeting stuff you guys go over is crazy. So looking forward, just, you know, keep on scaling up and getting the company back to baseline where it was at before.
CASE STUDY: How Usman scaled to $200k+/month after joining The Ad Men Mastermind
