In order for you to attract the right clients you need to understand

Yeah. So if you're getting on sales calls and people are telling you, I literally just can't afford your service, otherwise I would do it. You're not attracting the right types of clients. And to get in front of your ideal clients, the ones that get the best results, the ones that can actually afford to pay you, and the ones that actually stay with you longer than what you'd normally do. For someone who's not your ideal client, you want to make sure you create really good content. Okay? You can't skip this step. You're always going to want to have good content be posted on social media, whether it's on YouTube, one video a week, or on Facebook every single day. All of those things can help you attract more clients because you're adding more value to people. Another thing you want to do is actually run ads, right? So if you run ads, you can get in front of more ideal clients with the right scripts, with the right messaging, and most importantly, get in front of them when they're on YouTube or another platform like Facebook. Then you combine that with your emails, if you tell your email list and remind them who you can help, how you've helped other people do the same thing that they want, and most importantly, the results you've gotten for other people that are just like them. All of those things combined allow you to create a brand and someone who's trustworthy to get people to actually pay you the money you want and then get them to buy from you. That's how you attract your ideal clients. It's never just one thing. It's not just one acquisition channel. It's a bunch of things combined together, working synergistically.