Brian Moncada explains how to position an offer so your target market understands exactly what you're selling. He walks through a real example from Adspend.com, which helps coaches and agency owners scale using paid advertising.
Brian Moncada explains how to position an offer so your target market understands exactly what you're selling. He walks through a real example from Adspend.com, which helps coaches and agency owners scale using paid advertising.
You have an offer, whether it's a high ticket, you know, course, coaching program or service, or Maybe it's a SaaS product or an E Commerce product. But you need to be able to position this offer and make it the go to leading thing that everybody needs in your target market to buy immediately as opposed to anything else they could potentially buy to solve their problems. And this is why we call it offer positioning. So now you're going to answer more questions. We're almost there. Now number 13, who are you? Who is your company? Right. What do you do? What does your company do and who do you help? Exactly right? What's the problem you're solving and how do you do it? You want to answer this question? This is like an offer statement as well. Like, my name is Brian Montgava. I'm the founder of Adspend.com, we're an advertising agency and education company. And we help six, seven and eight figure coaches, consultants, course creators and agency owners profitably scale to cold traffic and make sure they print more money on demand using paid ads. And you can see that that's very clear.
CASE STUDY: How Usman scaled to $200k+/month after joining The Ad Men Mastermind
