This is a YouTube video titled "The 3 Types of YouTube Ads" containing a monologue or presentation explaining the different types of ads available within the Google Ads ecosystem, focusing on YouTube ads and their formats such as skippable ads, discovery ads, and ads on third-party websites. The content is educational and aimed at clarifying advertising options on YouTube.
YouTube ads is Google Ads, okay? You run YouTube ads through Google Ads. Google Ads is an entire ecosystem, okay? So within Google Ads you have different types of ads you can run. There's YouTube ads, there's Google discovery ads, there's search ads, there's shopping ads, right? So obviously the primary one that we use at our agency is YouTube ads, right? Now there's different types of YouTube ads as well. There's the skippable after the first five seconds that everyone skips, right? And then there's the what we call discovery ads in feed ads, right? These are the ones that show up as a suggested video on someone's YouTube home feed. YouTube video, suggested feed. And those are the ones that actually just lead them to a YouTube video which is actually an ad but they watch it as a YouTube video. And then there's the actual YouTube ads that show up on third party websites like ESPN.com, yahoo, Bing, right? Those other traffic channels.
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