A speaker shares how to build a personal brand by scaling a business and being transparent about what you learn. The key: share your knowledge immediately instead of waiting until you have it all figured out.
That's what's keeping you from relying on word of mouth and referrals and not able to grow. But when I just every single day basically shared everything I was doing with the agency while we were scaling the seven figures for a year, almost two years straight on Facebook, my personal Facebook profile where, yes, I had friends and family, where, yes, people that I grew up with knew me and all these people that could, you know, criticize me, I didn't care because I knew that if I just grow and share things transparently, I will make more money. And more importantly, not even about the money, I'll be able to look back on it and say, damn, look where I was just a few years ago. And you need to start today. Like, literally today. Whatever you learned today, I would encourage you to take notes of it and share it with your audience immediately because now then you're giving what you learn and you're sharing it right back to the universe.