This is a YouTube video titled "This is why you NEED to understand advertising #shorts" created on August 5, 2023. The content features a single speaker discussing the challenges business owners face when running ads, especially when a partner responsible for advertising leaves, emphasizing the importance of learning advertising skills to maintain business cash flow.
Most business owners have never ran an ad in their entire life. And honestly, it's not their fault. You see, most businesses that we help at our agency have partners. And a few weeks ago, we had a client that had a partner that left the business, leaving him all the responsibility of running his marketing for the entire business. But the problem was the partner that left was in charge of the advertising. And so when he left, the business owner that was left with the business didn't know or have any clue how to run the ads that his partner was running, who was in charge of the marketing. And so what he had to do was quickly learn how to run the ads for his business to be able to keep the machine running and producing cash flow. And so if you have no idea how to run ads to get more clients, but that's what your business depends on, it's probably a good idea to start learning the skill of how to create and run ads that get your business more clicks, more calls, and more customers before it's too late and before your business partner decides to maybe leave too.