A founder who went from door-to-door sales to running a seven-figure advertising agency explains why you should trade expertise, not time. Digital advertising lets you reach thousands without trading hours for dollars.
The only difference between me now versus 10 years ago was 10 years ago I was knocking on doors trading my time for money trying to sell home security systems and solar panels. Whereas today running a seven figure advertising agency instead of only being able to talk to one person at a time and having to knock on their door to actually get in front of them I can click a few buttons online on YouTube or Facebook and get in front of hundreds of thousands of people and offer them my products and services from the comfort of with my own home or travel to Colombia be in Bali like all those guys do if I wanted. So if you're still stuck maybe doing door to door sales, trading your time for money or any other job that requires you to actually be there, it might be time to learn a new skill set. Advertising for me changed everything because it taught me how to leverage my time and get in front of way more people selling the same products and services.