This is a YouTube video titled "Why I started my YouTube ads agency #shorts" containing a monologue from February 4, 2023, where the speaker discusses their motivation for starting an agency, focusing on partnering with experts, scaling teams, and shifting towards marketing, creativity, and education for greater impact. The content is a personal explanation without multiple speakers or dialogue.
I started the agency in the first place because I wanted to essentially partner with other experts that I truly believed in their product and give them my time and attention and my skill set, which has always been being one of their best team members almost internally. But as an agency, and we've now done that, being able to partner with a lot of high level experts, some friends that we know obviously that we're good friends with, we said, okay, we're going to cap it. And that's going to make me go into my zone of genius, which is the marketing and the creative, because I've been able to be behind the scenes working with the names you mentioned earlier. Nobody really has that experience. To see a company go from 15 employees to almost 100 employees, you know, at scale, I was like, okay, well, if we can just do that, have a smaller team, more profits, more fun for me too. And then go into the education piece as well, which is more impact. Well, that's the best of both worlds.
CASE STUDY: How Usman scaled to $200k+/month after joining The Ad Men Mastermind
