You can't get clients because you're not the client you want

Back in college, my junior year at Arizona State University, I read a book called the Compound Effect. And this book taught me a very life changing principle that has helped me make more money, close more deals, and attract the right people, clients, my team, and even my wife. It was written by a man named Darren Hardy, and Darren was mentored by the late, great Jim Rohn. Jim Rohn also mentored Tony Robbins. So Darren learned a lot from Tony Robbins too. And in the book, Darren shares how he learned this same principle from Tony that allowed him to attract his dream wife into his life. Here's how he did it. He wrote down exactly what he wanted in his ideal partner. Exactly how she looked, hair color, eye color, skin color, body type, and even smile. It exactly how she acted, how she laughed, how she talked, how she treated others, and exactly what she valued. Family, friends, fitness, relationships, religion, personal growth. And in total, he wrote about 40 pages worth of notes describing his dream wife. But he wasn't done yet. The most important step came next. He looked at this list of everything he wanted in his dream life, and then he wrote down everything that she would want in her dream husband. Exactly how he would look, exactly how he would act, exactly how he would value and what he would value. So he wrote another 40 pages on just what he needed to be for her. And what this did was allow him to realize that in order to attract the wife he dreamed of marrying, he first had to become the husband she would want to marry. Then he got to work on becoming that person, and a few years later, what do you know, he married her. He literally attracted her into his life, and she was exactly who he described she would be in his 40 pages worth of notes. Now, what does this mean for you? And why should you even care? Well, look, I talk to a lot of coaches, course creators, and agency owners who all want the same thing. They want to scale, they want to make more money, they want to get more clients. Now, on, on the surface, they're doing everything right, saying all the right things. But they fail to actualize this one key principle that's preventing them from achieving their goals and dreams, preventing them from scaling, preventing them from getting more clients, and preventing them from making more money, which is the mirror principle. The mirror principle states that our outer world is a reflection of our internal image. And until we first become the person that we want to attract, we'll never ever be able to have them as clients, as friends, as partners, as husbands, as wives, or even team members. Let me say that again. Until we first become the person that we want to attract in our lives, we'll never be able to have them. Never, never be able to have them. I personally prefer to call this mirror principle the law of the mirror. Because it's a law just like the law of gravity. Which means that it doesn't matter whether you believe in it or not. It's there and it's real. For example, if you jump out of your high rise condo today from the 12th floor and try to fly, the law of gravity will humble you real quick and have you falling face first into the pavement, breaking every single bone in your body. Same with the law of the mirror. People will behave with you exactly how you behave with people. Meaning if you want to attract more of the right clients, you first must become your ideal client. So if you don't buy courses, if you don't buy coaching programs, or if you don't pay to join masterminds, people won't buy your courses, people won't buy your coaching programs, and people won't join your mastermind. Or for example, if you're always getting the same objection on every sales call you take, that's losing you deals. Like, I want to think about it. I want to talk to my wife. I just don't think it's the right time to do this just yet. That means that you, my friend, are saying those same things in other areas of your life too. Or if you keep getting asking, if you keep getting people asking for payment plans on your sales calls instead of paying in full, that means that you are probably asking for payment plans too. It's the mirror principle. Point being, if you want to scale, okay, if you want to get more clients, and if you want to make more money, it's actually pretty simple. Just do what it is that you would want others to do to you and with you. This is as old of a principle and law as the Bible itself. Hell, it was even written in the Bible. You reap what you sow. To get, you first must give. And if you're not getting, it's probably because you're not giving. This one principle, this one law, this entire concept is what's allowed me to build a seven figure agency in less than two years that's also grown year over year. Work with industry leaders and celebrities as my clients that I once looked up to and learned from myself. And attract a network of winners and team members who believe in my mission, vision and values. Plus land me my dream wife too. So if you're not closing deals, if you're not attracting the right clients. And if you've been stuck at the same income for the last few months or years and can't scale, look in the mirror. No tactic, no strategy, no template, no chatbot, no ad, no VSL will get you more and better results than this one law right here. The sooner you accept it, the sooner you realize it, and the sooner you start adopting and living it in your life. Be the person you would want as a client, as a friend, as a team member, and as a partner, and you'll begin attracting more of the right clients, friends, team members, and partners. It's so simple, so simple that I don't want you to leave this video without making a plan to use this principle and law. Starting today, if you want more clients, if you want more scale, if you want more business, you have to first do those same things to yourself as well with other people. Now, if you want to learn how you can start becoming that person that you need to become in order to get the results that you want, then watch this video next. In this video, I show you how to create what's called a morning formula. Okay. This morning formula was given to me by my mentors and has allowed me to build the business, the team, the clients, and the life I have today. It wasn't by accident, and it uses the law of the mirror to do it. So watch this video, create your own morning formula, and I'll see you in the next video.