A YouTube ad needs to call out your target audience in the first few seconds. If you're selling to traders struggling with stock options, say that directly in your hook to grab their attention and improve engagement.
For the perfect YouTube ad script. Right? Obviously, everything comes down to the hook. You only have five seconds before someone skips. Most people try to do, like, the pattern interrupt style, like, hey, hey, hey, hey, hey. Right? They can try to get your attention. Well, the better way to get attention than just like, kind of doing that pattern interrupt BS is just by actually calling out the audience and who they are and being specific to who you're talking to. Disqualify everyone who's not someone you want to talk to. And so what we can do is we make a big promise or claim. If you're a trader who's struggling to get profitable trades using stock options, then listen to me for the next 30 seconds because I'm going to show you a trading and losing money each and every time to trading and making money consistently in only 30 minutes a day. It's like that hook is automatically going to work way better than like, some random pattern interrupt where you're, like, trying to talk to a wide variety of people and they're like, what the hell is this?